This article provides information about the various advertising options available to sellers on LiveAuctioneers, as well as information on purchasing advertising.
Certain advertising options can be purchased through your Seller Dashboard during the auction setup process or by clicking on the Promote My Auction button found in the top right corner of the Seller Dashboard Home page, Bidder Management page, and Performance page.
Clicking the Promote Your Auction button will open a pop-up window that will allow you to select between some of our self-serve advertising options. Once you've made your selection, you will be taken to the checkout page where you can submit payment.
Don't see the advertising option you're looking for? Contact your Account Manager to purchase additional advertising options.
Advertising Options
Auction house partners are welcome to use our array of advertising options, including dedicated emails, banner ads, press release services, and featured lot promotion.
Our advertising options fall under these four advertising categories:
Banner remains static during page scrolling, increasing visibility by ten fold
Category-Targeted Side Banner Ads
Web
Key Features:
Exposure to bidders actively browsing targeted categories, ensuring you always reach an audience primed to bid
3 featured items
1,000,000+ total impressions/month
9.6% absentee bid rate
7-day flight
Banner remains static during page scrolling, increasing visibility by ten fold
Featured Lots
Web
Key Features:
Premium, above-the-fold placement
Exposure to bidders actively searching for similar items and categories, ensuring you always reach an audience primed to bid
7 day flight leading up to the sale date
Advertisers have seen up to 30% more bids
Choose either 5 or 20 Featured Auction Items
Consignment Ads
Web
Key Features:
Reach collectors actively seeking price results
180px wide x 659px tall
1,000,000+ total impressions/month
Capped at 5 ads per month with guarantee of 200,000+ impressions per ad
1-month flight
Banner remains static during page scrolling, increasing visibility by ten fold
Click here to learn more about any of these advertising options, or contact your Account Manager with any questions.
Cross-Listing
EstateSales.NET
Seamlessly cross-list your auctions through a single catalog upload process to EstateSales.NET, America’s leading destination for estate sales with an expansive audience of 4.4 million monthly unique visitors.
Search result visibility and auto-generated email alerts to millions generate higher hammer prices without any additional effort.
A low monthly fee of $180 unlocks cross-listing access for up to 5 auctions/month, ensuring high returns on ad spend.
Click here to learn more about cross-listing, or contact your Account Manager with any questions.
Advertising Packages
Package 1: Engagement
Includes:
Dedicated Email Blast (Full List)
Small Newsletter Feature (Positions 1-3)
Leaderboard Elite Package
Package 2: Growth
Includes:
Dedicated Email Blast – Lite
Small Newsletter Feature (Positions 4-9)
20 Featured Lots
Package 3: Reach
Includes:
Leaderboard Pro Package
Featured Auction (Category Newsletter)
5 Featured Lots
Package 4: Visibility
Includes:
Small Newsletter Features (Positions 4-9)
Category-Targeted Side Banner
5 Featured Lots
Click here to learn more about any of these advertising packages, or contact your Account Manager with any questions.